“I don’t know what I want, but I’ll know it when I see it.” For a creative professional, this sentence can be the most frustrating thing to hear. It provides […]

In my field of business, I have the privilege of being able to talk to decision makers on a regular basis. While observing, I take note that there is an […]

Okay, here’s the problem.As an eager to please designer, I’ve worked hard on a concept that feels like everything the client has described to me. I have a good understanding […]

If you’re offering a service, here’s the problem.People come to you for your specific consulting service and they know you, they trust you, they love you and all as well. […]